Brand Cultivators
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Tuluna

Ómini es una concept boutique, nombre proviene del mantra Óm y la palabra omnisciente que significa quien conoce todas las cosas reales y posibles. Todo gira al rededor de un mundo holístico, colores cálidos y mensajes místicos.

Ómini is a concept boutique which posses the best curated collection of Middle East products in town. (Mérida, México).
Along the creation of a new word, Ómini comes to life.

We developed a name inspired by the Óm mantra and the word “omniscient”, which means, “having complete or unlimited knowledge, awareness, or understanding; perceiving all things.” Its phonetics refers to the Óm mantra chant.

The branding project is built under a holistic and spiritual feeling. We designed an isotype that represents a new universal icon for the word we created.

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Pollock inspired art to evoke the moon and starry sky, both very characteristic scenes in Tulum.
Tuluna name was inspired by Tulum's environment from the moon's prominence and its influence over the sea.